Choose where to compete
Clarify the best-fit markets, accounts, applications, and buying situations for your capabilities.
Commercial growth for technical manufacturers
Great technology needs a clear path to market.
I help founder-led and mid-sized technical manufacturers build stronger business in North America: sharper priorities, better customer access, and a sales effort that turns engineering strength into revenue.
A practical approach
Make the next move clearer.
A capable product is only part of the job. Growth depends on knowing which customers matter, how they buy, and what your team should do next. I bring senior commercial experience and a hands-on operator’s perspective to those questions.
Earn customer access
Build a credible route to decision-makers through direct sales, channel partners, integrators, and industry presence.
Turn plans into motion
Set practical priorities, strengthen sales habits, and help your team move opportunities forward.
Ways to work together
Start with the business problem.
Engagements are built around your company’s stage, team, and commercial challenge. The first step is a focused assessment; deeper support can follow when there is a clear fit.
Starting engagement
$8,500
North American Commercial Diagnostic
- Review of your offer, positioning, and current sales approach
- Assessment of target customers, channels, and market entry priorities
- Clear findings and a practical 90-day action plan
- Leadership readout with recommended next steps
Beyond the diagnostic
Hands-on growth support
For companies ready to put the plan to work, I can help lead or support account development, channel strategy, sales process improvement, and U.S. market execution.
- Market entry: shape a practical North American launch plan.
- Business development: identify and advance high-value accounts.
- Channel development: find and enable the right partners.
- Commercial leadership: add experienced direction where the team needs it.
Scope and fee are defined after we understand the opportunity.
About Tyler
I’ve spent my career at the point where complex products meet demanding customers.
My experience spans semiconductor and EDA, aerospace, industrial hardware, automation, and manufacturing. I’ve built commercial teams, developed strategic accounts, supported technical products through long sales cycles, and spent time on the operations side of a manufacturing business.
I work best with leaders who know their products are strong and want an honest, useful view of what it will take to grow. The work is grounded in curiosity, clear communication, and respect for the people who build and buy the technology.
Let’s get specific